Tag Archives: Hisense

Hisense Doubles Foreign Revenue to $12.2 Billion in 4 Years

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The brand now boasts 36 production bases, 30 research and development centers, and 64 offices outside China.

Hisense’s overseas business revenue is set to surpass $12.2 billion for the fiscal year 2023-2024, doubling the figure from four years ago. This remarkable achievement was announced during the Group’s 55th anniversary celebrations, where the company also outlined its ambitious future plans.

Over the past five years, Hisense has significantly expanded its global footprint and achieved notable technological advancements. Key factors driving this growth include the acquisition of SanDen Corporation and the development of AI-based image quality chips. These initiatives have enabled Hisense to penetrate new markets and enhance its technological capabilities. Consequently, Hisense’s overseas revenue has more than doubled since 2019, and the Group’s total revenue is projected to exceed $28.7 billion in 2023

Gorenje to close components plant

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Gorenje, part of China’s Hisense Group, said on Tuesday it is closing the components production plant in Rogatec, eastern Slovenia, as it is no longer competitive.The Gorenje plant in Rogatec, where components for refrigerators and freezers are manufactured, will be closed at the end of August 2025, and production will be greatly reduced at the end of this year,” Mateja Celin, a corporate communications officer with Gorenje, said in a statement to SeeNews.

The production of refrigerators and freezers, the components for which are made in Rogatec, has been taking place in Valjevo in Serbia for years now, Celin explained.

Hisense Showcases Innovative Solutions at IFA 2024

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Hisense, a global leader in home appliances and consumer electronics, unveiled its innovative smart home solutions at IFA 2024 Hisense demonstrated its latest smart home appliances and the ConnectLife app, designed to seamlessly connect appliances and real-life scenarios to redefine how users interact with their homes. The theme for this year’s exhibition, “The Scenario-driven Future of Tech,” was brought to life through three key smart scenarios: Smart Laundry, Smart Kitchen, and Smart Air Care Each experience is developed through Hisense’s scenario-driven research and development approach that prioritises real user needs:

Smart Laundry simplifies garment care with automated adjusting and remote monitoring.
Smart Kitchen streamlines cooking with connected appliances that personalise meal prep.
Smart Air Care ensures a healthier living environment by intelligently adjusting air quality

The Hisense Refrigerator PureFlat Smart Series exemplifies the premium smart kitchen experience enabled by ConnectLife. Equipped with a 21-inch TFT touchscreen, this refrigerator offers a wealth of features. The AI Recipe feature leverages food inventory tracking to suggest personalised recipes based on available ingredients and their expiration dates. Serving as a home appliance control center, the ConnectLife Hub refrigerator allows you to adjust temperature settings remotely through the ConnectLife app. Additionally, its AI Eco feature enables you to activate energy-saving mode on your device with a simple touch. With dual-tech cooling system, a My Fresh Choice compartment, and an on-door ice and water dispenser, this refrigerator delivers efficient temperature control, flexible storage options, and convenient access to cold beverages.

The Hisense Series 7i washing machines offer a superior laundry experience with a suite of smart features. The iPlay™ Intelligent Display provides a user-friendly interface, while the iJet™ three-channel spray system ensures a thorough wash. The compact iFit™ feature allows for easy integration into cabinets, optimising space. AI-powered capabilities enhance performance with AI Super Wash, which intelligently adjusts washing parameters based on load weight, material type, water level, hardness, and turbidity. The AI Super Dry program in the Series 7i tumble dryer delivers precise drying with 3D Humidity Sensor for accurate moisture detection

The Hisense’s Hi8 Series Oven offers a range of cooking functions, including air-frying, fast preheating, and pizza mode. Its large capacity and cool-touch doors make it easy to cook with and also clean. The VisonPlus Screen provides a user-friendly interface for exploring cooking programs and settings. Cleaning is made simple with features including Steam Clean Pro, Pyrolytic Self Clean, and Removable Door&Glass. The Hisense Hi 9 Series Oven is a premium model that offers advanced features such as AI-powered InCamera Technology for intelligent baking, Auto Door Opening & Auto Lock. Its larger TFT screen provides a user-friendly interface for exploring over 140 pre-programmed recipes and cooking settings. With ConnectLife integration, the Hi 9 delivers a convenient and efficient cooking experience.

Hisense presents its global strategy

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Hisense’s overseas revenue has more than quadrupled from $3.5 billion to $12 billion since 2016, Chairman Fisher Yu said


Hisense  unveiled its ambitious growth plans at the Partner Conference in Berlin, held on the eve of the Euro 2024™ finals. Fisher Yu, President of Hisense Group , gave a keynote address titled “Beyond Champion, Beyond Glory” to discuss the latest updates on Hisense’s brand enhancement strategy, new product lineup, and user-centric services. Fisher Yu also discussed future plans for optimizing its industrial structure and the brand’s commitment to continued global expansion during his presentation  his keynote address, Yu emphasized Hisense’s commitment to developing new features and products based on customer feedback to ensure continued growth in the global market. The company is also working to create smart home experiences with appliances that go beyond individual products and features by more comprehensively considering user use cases through product planning, R&D, and marketing, as well as focusing on platform compatibility and integration options, connectivity, security, and AI, to create smarter products that anticipate and exceed user needs.Committed to global expansion, Hisense is strengthening six local operation centers to support future growth. Building on its existing strong network of 26 R&D centers, 34 industrial parks and manufacturing bases, Hisense’s “Think Global, Act Local” approach leverages local talent and strengthens local R&D, manufacturing and supply chains. This enables Hisense to meet specific local needs with tailored products through global R&D investments.

Hisense launches 7S Smart Laundry Washer & Dryer

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Hisense launches 7S Smart Laundry Washer & Dryer
admin April 26, 2024

Hisense has announced the launch of the 7S Smart Laundry Washer & Dryer in the MENA region today. This innovative appliance is designed to elevate laundry care, offering exceptional performance, cutting-edge features, and unparalleled consumer convenience.

Hisense is committed to developing smart and reliable appliances that meet the ever-evolving needs of consumers regionally. The 7S Smart Laundry Washer & Dryer embodies this commitment, providing a seamless blend of advanced technology, superior quality, and sustainable practices.

Unmatched Smart Features

Effortless Control with Connect Life: The intuitive Connect Life mobile application empowers users to control their laundry from anywhere. Through their mobile device, they can monitor cycles and receive notifications, unlocking a world of convenience.
Smart Dosing Eliminates Guesswork: Customers can say goodbye to measuring detergent for single loads. Series 7 Washers can store up to 24 loads of detergent and softener (about a month’s worth of washing.) The smart auto-dosing feature intelligently dispenses the precise amount of detergent and softener based on the weight of the garments, ensuring optimal cleaning and reducing waste.
Experience consistent, flawless drying with AI Dry. By detecting humidity and temperature, the dryer will match the ideal drying program and temperature for each load. Sensors ensure the dryer stops automatically when the laundry is dry, preventing damage and shrinking of garments.
Inverter Technology: Experience the Difference: Hisense’s advanced inverter technology delivers exceptional reliability and energy efficiency, making the 7S a smart choice for budgeting and the environment.
Hygiene Guard & Steam: Clean Clothes, Peace of Mind: Users can harness the power of steam to keep clothes hygienically clean and free from allergens. The Hygiene Guard feature provides a superior level of cleanliness, offering peace of mind for families

Hisense’s new smart built-in dishwasher

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Hisense launch new dishwasher at CES .The smart built-in dishwasher is equipped with the Autodose & Autodry functions. Users can load the dishes, select a cleaning program, and have detergent automatically added to the dishes in the precise quantity required for each wash. The auto-dosing compartment will store up to a month’s worth of detergent, eliminating the need for daily measuring. The dishwasher’s large capacity and flexible loading options can accommodate up to 15 place settings, allowing consumers to fit more dishes, plates, cups and utensils in a single run. And thanks to Hisense’s own inverter technology, noise level when running is kept to 40 dBA. Once the cleaning cycle is complete, the Autodry function opens the dishwasher door automatically to expel the steam.

Hisense Delectable Series:

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In the world of kitchen appliances, Hisense is ready to make a lasting impression in South Africa with the introduction of the Delectable Series fridges. These extraordinary refrigerators are set to transcend their functional purpose, embracing a unique fusion of artistry and practicality.

The Delectable Series unveils two exceptional models, each embodying a visual masterpiece that seamlessly marries style with usability

First, there’s the Hisense H450BDW-WD (Combi) Refrigerator, a stunning addition to your kitchen:
With a choice of Khaki and White or the timeless Pure White design, this fridge not only preserves your groceries but adds a touch of elegance to your space. Its premium glass door design and minimalist streamlined handle create an understated sophistication that complements modern kitchen aesthetics.Next, the Hisense H670SDK-WD (Side By Side) Refrigerator:
Available in Khaki and White or Pure White, this refrigerator is designed to be more than just a place to store your groceries. Its ultra-slim water dispenser seamlessly integrates with its elegant design. The frostless technology ensures a hassle-free experience, while soft LED lighting adds to the overall allure. The low noise operation ensures a serene environment in your kitchen, and the spacious interior offers plenty of storage.

The Delectable Series elevates the refrigerator from a mere kitchen appliance to a statement of style and sophistication. These refrigerators redefine the concept of both functionality and style. It’s all in the details, from the effortlessly streamlined handles that seamlessly blend into the design to the subtle charcoal-coloured water dispensers that add a touch of grace while delivering crisp, cold water. Hisense’s careful choice of materials and finishes ensures a polished and elegant appearance that effortlessly complements your home.

Hisense has invested 45 million euros in a new factory

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Hisense has invested 45 million euros in a new factory for the production of cutting-edge refrigeration appliances in Valjevo. In the new Valjevo 3 factory They will manufacture side-by-side refrigerators under the Hisense, Gorenje, and Asko brands, primarily for export to demanding European markets.   The opening ceremony that marked the completion of the construction and the official opening of the factory was attended by the Serbian Prime Minister Ms Ana Brnabić who said she was extremely grateful to Hisense for showing great respect and trust in the country and its people by investing and creating over 3000 jobs in Valjevo, Serbia. “This factory represents our unwavering commitment to this community, country, and the European market,” added Hisense Europe CEO Hanson Han.Gorenje has been successfully operating in Valjevo for 17 years. The opening of our new factory signifies the employment of an additional 1,000 workers over the next three years. The factory is situated next to the existing one on a 45,000 m² site, housing a modern production hall covering 30,000 m², warehouses, and a modern cafeteria for employees. The planned production in the new factory will reach 750,000 side-by-side appliances annually, contributing to a total production of 1.7 million appliances per year across all three Gorenje Valjevo facilities by 2025. These state-of-the-art refrigerators appliances from Valjevo will find their place in homes throughout Europe, serving all European markets that Hisense is currently present on.

Beko concerned about Chinese brands

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Beko, the Turkish appliance Company, who is set to take over Hitachi’s consumer appliance business in Australia on October 1, in an effort to gain traction in the affordable premium market, is now concerned that Chinese brands are set to hurt sales of their bottom end Beko brand with management accusing the Chinese of setting up to dump product into the affordable appliance market.Recently Arcelik purchased a majority stake in Whirlpool’s household appliances business with the deal set to centre on Europe, however insiders are tipping that the business could end up with a deal in Australia.

Currently Whirlpool is distributed by the Harvey Norman owned distributor Arisit.