Tag Archives: Grundig

Arçelik, and its brands Beko and Grundig, received the TGC Awards for its sustainability policy

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TCG Awards are given to the most innovative brands operating in the technical consumer goods sector, in the EMEA macro area. This year the Turkish multinational Arçelik, which also includes Beko and Grundig brands, was awarded with this recognition within the ‘Sustainability’ category. The winners are selected by a jury made up of top managers of the main EMEA technology dealers and a representative of GFK. The aim of the award is to search for brands in various sectors to be awarded as the brand of the year, the specialist with the most impactful category, the most relevant technological innovation, the brand that operates also thinking about sustainability.
“The power of nature concentrated in household appliances to make us live healthy”: «faithful to this mood – they comment from the company – Arçelik has always been careful to the environment and people’s health and is committed to contributing to the creation of a green future through products developed on the principles of sustainability and efficiency. This approach to production has been repeatedly recognized nationally and internationally, obtaining numerous prizes and awards in the field of sustainability. All activities and emissions deriving from production activities are carried out in accordance with international standards and verified by independent control bodies. ‘Respecting the World, Respected Worldwide’: this is the vision adopted by the Group that guides all production activities, aimed at saving energy and water and a responsible approach to production and consumption, from waste management to recycling.
Arçelik also interprets the sustainability theme for Beko and Grundig brands as a lifestyle and it is present in all the internal dynamics of the business models: a fundamental strategy for the Company to evolve and respond in a timely manner to the changing world and to always be different and in step with new economic needs, the environment and people.
For the same category, the company also won this year the gold medal and inclusion in the 2020 sustainability yearbook (2020samyearbook) which highlights the best performing companies in the various sectors in terms of attention to the environment, social responsibility and with significant financial governance (ESG).

Grundig FRIDGE HAS A NOSE FOR MEAT QUALITY.

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FRESHMETER
NOW YOUR FRIDGE HAS A NOSE FOR MEAT QUALITY.
As a valuable commodity with a variable shelf life, raw meat needs special attention. For your own wellbeing, our FreshMeter keeps an eye on your fresh meat products. The sensor integrated into a special meat compartment responds to gas emissions and indicates the freshness of stored meat by means of a traffic light display on the fridge: green means everything is fine, yellow indicates the meat should be used, and red shows that it should not be eaten.

Grundig’s Gourmet Chef Smart Oven

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Grundig’s Gourmet Chef Smart Oven is equipped with advanced connected technologies and sensors allowing users to precisely control the temperature of their food as it cooks to ensure the best results. This includes a moisture and oxygen sensor, a temperature control sensor and BLDC motor, an integrated camera and a multipoint meat probe. The Gourmet Chef oven also features a 7” Touch TFT Display that lets users control these in-oven smart functions, allowing for easy monitoring and adjustments to the cooking process.

In addition to these smart functions, Grundig’s Steam Assist technology allows users to easily cook poultry, meat and fish to the perfect level of tenderness, as well as bread and pastries to rival an artisan bakery. The secret ingredient is multiple bursts of steam released throughout the cooking cycle at predetermined times based on the selected automatic cooking programme. This ensures that baked goods retain up to 7% more moisture, and develop a rise 14% higher than they would in a traditional oven, as well as a crisp and shiny crust. Full steam cooking is also an ideal cooking method for users looking to maintain a healthy diet, as it removes the need to cook using oil. This cooking process also allows the food to retain a higher quantity of vitamins and minerals. The Gourmet Chef Smart Oven offers full steam and combination steam cooking programmes, and can also be used as a conventional oven.

The intuitive innovation doesn’t stop there. Dealing with the aftermath of a spitting joint of meat is no longer a problem thanks to Grundig’s advanced automatic self-cleaning with water, which cleans the whole oven at the touch of a button. And to ensure that users’ cleaning practices remain sustainable, quick cleaning functions start at off-peak electricity hours