Semmy Levit has been named new chief sales of operations (CCO) of Candy, a position introduced to increase the business capability and to control the new frontiers of the Italian Group of home appliances. Levit has been head of continental Europe since 2014, obtaining important results thanks to a consolidated experience in roles of growing responsibility in companies such as IBM; Acer and Gewiss, where he worked with important business positions. In addition to the Group’s CCO role, since last May Semmy Levit has also been head of Russia and the Middle East countries, areas that are recording a good growth in home appliance consumption offering great opportunities for Candy and Hoover brands.

Scout RX2 is the new robovac that Miele will launch at the next edition of IFA. «This model leaves nothing to be desired – says Matthias Sander, chief floor care product manager of the Group. The most significant proof of this is cited by Sander as being a threefold increase in dust pickup compared with the previous model. A battery charge still last up to two hours. «This is unparalleled in the marketplace» – claims Sander. Miele explains that the Scout RX2’s significantly improved suction performance on all types of flooring is the result of a newly developed 4-stage cleaning system: in the first stage, rotating brushes sweep dirt underneath the unit. The side brushes are fitted to articulated arms so as to reliably reach into corners. These arms are retracted as soon as an obstacle is encountered. Next, a beater bar brushes above all coarse debris into the wide suction aperture at the front before a strong stream of air sucks in any remaining fine dust through a second and narrower opening. The fourth stage comprises a brushless motor which is characterized by high suction power, top-class energy efficiency and excellent durability. Miele has also improved the navigation on its robovacs. The Scout RX2 now finds its way around the room thanks to 3D Smart Navigation, a further development based on the Smart Navigation of its predecessor. The core element consists of two front cameras which produce images in stereo allowing space and objects to be seen in 3D. This facilitates the recognition of obstacles and an improved calculation of distances as well as more precisely recording and correcting deviations from its course.

The Scout RX2 is also web-enabled and can be controlled using an app, available free-of-charge for the iOS and Android operating systems. Using the app, the machine can be started from anywhere, its current status called up and its timer programmed.

Smeg organized a big event to celebrate its 10th anniversary of the activity in Russia. The solemn ceremony was held at the Italian Embassy in the center of Moscow and was conducted by the longtime friend of the brand – Andrey Malakhov. More than 200 participants attended the event: employees and clients, celebrities and fashion opinion-leaders gathered for the occasion. «The 10th anniversary of Smeg Russia – commented the vice president of the company, Vittorio Bertazzoni – has coincided with other significant positive changes for us at the global level. First of all, with the Smeg’s strengthening as a trendsetter in the segment of household appliances. Once Smeg had already managed to break the usual ideas about the purpose of kitchen appliances in the house, and we are happy to continue our aesthetic mission, bringing to the industry the experience of world-renowned architects and designers. We are glad that our last collaboration with D&G found a response in the hearts of Russian designers. As a result, their Russian folklore interpretation of Sicily Is My Love collection is a thing of big interest and our great respect! This step is a very important indicator of our success!» The alliance of Italy and Russia was highlighted by the main action of the program: the show of exclusive joint collections, made by Smeg together with Dolce & Gabbana and with the “Russian Seasons” project.

Source: ADMEA SCHAUB LORENZ

CNA Group said that “commitment to continuity” of Edessa Industrial working on a feasibility plan to refinance debt and “reduce its structural costs.”

In this regard, said that “the new business plan is based mainly on the brand Fagor, the sales force nationally and internationally, as well as R & D, and keep only the production proved to be economically efficient and sustainable. “

In a statement, the Catalan group, which acquired the production assets Fagor 2014, confirmed that on the 30th Industrial Edessa filed a preconcurs. As explained, after the acquisition of the production unit, Edessa Industrial appliance manufacturer Fagor brand, identified “the investment required to achieve breakeven at the operating account was much higher than the expected. “

“Production costs structure and manufacturing are very high. The balance would only be achievable with a volume of sales difficult to achieve in the near future,” said the group, which stressed that since acquired Fagor production assets has injected more than 20 million additional investment compared to what was initially projected.

In this context, he added, “financial tensions have led to the reduction of circulating bank.” For these reasons, he said, Edessa Industrial filed Friday June 30 a preconcurs under Article 5 of the Bankruptcy Act, with the aim of “having enough time to restructure the company and the business” implying reach new agreements with financial institutions “to define a new business structure stable and sustainable

CNA commitment to “continuity” because, as he said, “rely on brand strength” and is working on a feasibility plan to refinance debt and reduce its structural costs.

The group explained that “the new business plan is based mainly on the brand Fagor, the sales force nationally and internationally, as well as R & D, and keep only the production proved to be economically efficient and sustainable” .

Gorenje is launching a special edition retro fridge, inspired by the Volkswagen VW Bulli Camper Van, in the second quarter.

The model is part of Gorenje’s retro collection and is based on its ORB freestanding product. It will be available in baby blue and bordeaux colourways.  

Boasting the highest achievable energy-efficiency rating (A+++), the model has a gross capacity of 260 litres and includes IonAir and DynamiCooling food preservation technology

.The new Gorenje Retro special edition VW Bulli model will be available in Q2 2017 from selected retailers across the UK. 

Refrigerator of Art from Dolce&Gabbana and Smeg

Dolce&Gabbana and Smeg have teamed up once again, this time to design a number of special edition FAB28 refrigerator’s, transforming them into unmistakable works of art. The companies belong to two very different creative sectors but are united by strong values and a tradition for “Made in Italy” excellence. These values are rooted from growing up in Italian family life and the local area, and have instilled a deep respect for Italian tradition. Both companies are known for their creativity and this trait has allowed them to skilfully bridge eras of design as well as combine specialties in fashion, design, craftsmanship and manufacturing.

The result of this partnership is the special FAB28 Smeg refrigerator with unique Dolce&Gabbana styling. Each refrigerator features images hand painted by Sicilian artists. These include lemons, the trinacria symbol, cart wheels, medieval knights and battle scenes, all distinctive elements of poetic marionette theatre and Sicilian Cart. The primary images developed for each product are further embellished with classic floral motifs.

100 exclusive refrigerators have been produced with a meticulous eye for detail and innovation. Each is a one-of-a-kind which combines the quality and technology of Smeg with the unmistakable creativity and artisan workmanship expected from Dolce&Gabbana.

THE PROJECT

Two major creative brands from the worlds of high fashion and appliance design meet and merge, creating 100 unique and captivating refrigerators which artistically uncover beautiful stories from the heart of Italy.

THE ARTISTS

Sicilian painters, highly skilled in complex decorative arts and “treasures of the past”, have turned Smeg refrigerators into unique interpretations of Sicilian folklore. Their work is the result of passion, profound creativity and a sense of belonging to their land.

After the success of its first participation at Eurocucina – FTK, Menghetti, Italian company of kitchen appliances commercialized with the brand Fulgor Milano, goes on in the developing of new project, with the intent of proposing more and more technological semiprofessional products conceived for the domestic market. Our priority – explains Martina Meneghetti, ceo of the company since last July – has been to give body to a new project on which we started work last year; I refer in particular to the Sofia kitchen that represents overall the realization of our greatest passion that is the production of semiprofessional, impactful and highly technological tools for the cooking field. My education and personal inclination lead me to prefer the product technological aspect.
Martina Meneghetti, ceo of the Italian company Meneghetti

My main interest has always been to focus and follow more the project activities and both technical and quality tests. Despite my new role within the company, I am continuing to frequent the laboratory, now with also the advantage of being able to have a complete and integrated view of the business activities