Red Dot Awards to Candy, Hoover and Haier

Haier Europe has confirmed its position as a major player on the international design scene by winning four prestigious Red Dot Awards. The awards went to two innovative Candy products – the Candy Bake 800 oven and the Candy Fresco 500 refrigerator, to the Hoover HF2 vacuum cleaner, and the Haier I-Master Series 7 small kitchen appliances line.

With over sixty years of history, the Red Dot Award is one of the most influential international awards dedicated to product design, evaluating excellence in aesthetics, functionality, and innovation. The Candy, Hoover, and Haier brands once again stand out for their ability to combine advanced technology, style, and a deep understanding of real consumer needs. The four award-winning products

No-Preheat Technology, allowing immediate cooking without the need for preheating; a spacious 78-liter cavity, the largest in its category; The Full-Menu offers a 4-level cooking system that enables simultaneous multi-dish preparation without mixing odors; smart connectivity via the hOn app, which further expands usage possibilities by providing access to numerous cooking programs and personalized recipes; and an intuitive LCD interface that ensures simple and immediate interaction
Candy Fresco 500: a refrigerator that combines refined design and advanced technology to simplify food storage and prolong freshness. Thanks to Circle Fresh Total No Frost technology and the Adaptive Humidity Area, it maintains optimal conditions, by preserving fresh food for up to seven days*, reducing waste. The interior lighting Panorama Light and satin-finished details enhance the essential design, while smart connectivity through the hOn app optimizes temperature management and energy efficiency
Hoover HF2: the cordless vacuum cleaner that reflects the brand’s commitment to innovation through design by combining high suction power, lightness and ease of use, significantly improving the daily cleaning experience. Its ergonomic and compact design, engineered to reduce weight – only 1.3 kg in handheld mode – ensures comfort and manageability. The patented Ultracompactx3™ dust compaction technology and the Anti-Twist brush ensure a simple, effective, and innovative cleaning experience
Haier I-Master Series 7: Haier’s range of small kitchen appliances embodies elegant design and advanced technology,

Ecomatic Egypt: Elevating Kitchen Solutions with Quality & Innovation 

It all began with a simple yet powerful question: 
Why shouldn’t every Egyptian home have access to high-quality, reliable kitchen solutions? 

That question ignited a mission—one that led to the creation of Ecomatic. 

Proudly born in Egypt and crafted with premium Italian and German components we’ve spent over a decade dedicated to quality, functionality, and designs tailored to real kitchens. 

Today, Ecomatic stands as Egypt’s leading provider of built-in kitchen solutions, offering the widest range under a single brand all backed by a 10-year warranty for lasting confidence.

BSH Home Appliances Unveils First Bosch and Siemens Brand Store in Kolkata India

BSH Home Appliances Pvt Ltd, a subsidiary of global premium home appliance leader BSH Hausgeräte GmbH, proudly announces the opening of its first Bosch and Siemens brand store in Kolkata. This milestone marks a significant step in BSH’s expansion strategy, strengthening its presence in East India and bringing world-class home solutions closer to consumers in the region.

The Rise of Multi-Drum Washing Machines: A New Era of Smart Laundry Solutions

The washing machine market has seen a surge in innovation, with leading brands rolling out multi-drum solutions to meet evolving consumer demands. The call for an “all-in-one lazy washing machine” that effortlessly handles underwear, socks, shoes, and clothes has spurred companies into action, with groundbreaking designs showcased at AWE2025.

Haier has led the charge with its newly launched three-drum lazy washing machine, officially delivered to customers in its first batch. According to JD platform data, the product has already surpassed 20,000 sales, with over 29,000 reservations placed for upcoming releases. Not far behind, Midea has introduced the Xiaowumei 3.0 washing machine, featuring a modular stacking system that allows users to expand from two to three, five, or even seven drums. This model achieved more than 10,000 sales within just 28 hours of its debut on JD.

Hisense, another key player in this emerging trend, unveiled its Marshmallow Ultra Family Drum—an innovative three-drum modular washing machine designed for flexibility. Current reservation figures indicate sales exceeding 20,000 units. With top brands racing to deliver advanced double- and triple-drum washing machines, could this category be the next big wave in the industry?

Haier’s approach focuses on maximizing capacity within a single machine, slightly taller than standard models yet compact enough to accommodate three drums. The largest drum is dedicated to everyday laundry, while the two smaller ones are ideal for delicate items such as socks, underwear, or baby clothes. Meanwhile, Midea and Hisense have opted for a modular, split-design system that enables multi-zone washing. Their models maintain a standard width, integrating dual-drum mini washers within a single unit. The Hisense Marshmallow Ultra Family Drum even offers a detachable three-drum setup, though individual drum purchases are currently unavailable. Additionally, their stackable configuration supports washing and drying functions, allowing users to build upwards to create a five- or seven-drum system.

With these pioneering designs redefining the traditional washing machine, the industry may soon embrace multi-zone washing as the new standard for convenience and efficiency.

Whirlpool Corporation named one of America’s Most Innovative Companies 2025 by Fortune

Whirlpool Corporation has been named one of “America’s Most Innovative Companies 2025” by Fortune, recognizing its continued leadership in pioneering home appliance solutions that improve life at home. The prestigious list honors companies demonstrating outstanding innovation across product development, business processes, and corporate culture.

De Longhi managment

The management of the De’Longhi group is strengthened . During the Assembly that approved an excellent 2024 budget (revenues up 6.6% at constant perimeter, Ebitda margin going from 14.6 to 16%, net profit + 24% to 311 million).

Silvia De’Longhi, Fabio’s sister, who had been a member of the Board of Directors for a long time, will take on the role of Vice President previously held by Fabio, while her father Giuseppe (who was President and ‘Executive Director’ will probably be appointed Honorary President, a position that was inserted into the statute during the Assembly.   Fabio De’Longhi will hold   both the positions of President and Chief Executive Officer – CEO of the group.

Silvia De’Longhi

Miele Unveils Next-Generation Dishwashers with Energy Efficiency Class A

Miele is setting new standards in sustainability with the global launch of its latest dishwasher range, boasting the highest energy efficiency rating. The G 5000 Active and Active Plus models will be available starting May 2025, making top-tier efficiency more accessible across all price points.

Leading the Market in Sustainability

The demand for energy-efficient appliances is growing, with more than half of Miele dishwashers sold in Germany carrying an A or B label—solidifying Miele’s reputation as a leader in sustainable innovation. The updated G 5000 series now ensures consumers can enjoy maximum energy savings without compromising performance.

AutoOpen: A Smarter Approach to Drying

One of the most significant advancements in the new lineup is the integration of Miele’s AutoOpen automatic door opening function across all models—a feature previously reserved for premium-tier appliances. AutoOpen deactivates the final heating phase, significantly reducing energy consumption. At the same time, the door opens slightly to allow natural air circulation, effectively removing residual moisture without the risk of damage to kitchen cabinets. This ensures superior drying results while maintaining the long-term durability and aesthetic appeal of surrounding surfaces.

Precision Cleaning with AutoDos Technology

For added convenience, the G 7000 series includes AutoDos, Miele’s automatic detergent dosing system with an integrated PowerDisk. This feature ensures precise dispensing of powder granules, preventing under- or over-dosing to deliver consistently high cleaning performance.

With its latest innovations, Miele continues to prioritize efficiency, sustainability, and user convenience, reinforcing its commitment to excellence in home appliances.

Beko UK sales director retirement

After 20 incredible years at UK Beko plc, we’re saying a fond farewell to Kevin Wackett as he retires from his role as Sales Director.

Kevin’s Beko journey began in 2004 as Key Account Director and since then he’s been a driving force behind our growth, leading the Sales team with passion, purpose, and a whole lot of heart. Under his leadership as Sales Director since 2011, Beko became the UK’s number one appliance brand, a milestone we’re proud of and one Kevin helped make possible.

But Kevin’s legacy goes far beyond business results. He’s been a mentor, a motivator, and a constant source of positivity. His integrity and warmth have left a lasting mark on everyone fortunate enough to work alongside him.

Kevin, you will be sadly missed and always remembered as a big part of the Beko story.

The Smeg SKC01 Soda Maker: Sparkling Moments Made Effortles

Discover refreshment reinvented with the Smeg SKC01 Soda Maker—a perfect blend of iconic Italian design and everyday functionality.

Tailor your fizz to perfection with the easy-to-use carbonation control, delivering sparkling water just the way you like it. Compact and cordless, this stylish appliance transforms still water into bubbly brilliance, bringing a touch of sparkle to every occasion—be it joyful afternoons with the family or sophisticated dinner soirées.

The SKC01 Soda Maker comes complete with an 800ml Tritan™ Renew bottle, allowing you to embrace sustainability and say goodbye to single-use plastics. Designed with care for both convenience and the planet, it’s refreshment you can feel good about.

Available in four chic finishes—Storm Blue, Emerald Green, Matte Black, and Matte White—this appliance isn’t just functional; it’s an elegant addition to your kitchen counter.

Effortless sparkle, timeless style—the Smeg SKC01 Soda Maker delivers it all.