Category Archives: Brand’s

Ariete

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Established in 1964, Ariete is an Italian company producing small household appliances. Located in Tuscany, a land famed for creativity and strokes of genius.

From the dynamic vitality and genius of this region, Ariete has taken his enterprising spirit of a dynamic company, always looking for new ideas, strong but very simple for the daily household use. Leading company in the field of small appliances, Ariete is steadily growing nationally and in export (representing about 60% of total sales). In 1995 the company was incorporated by the international group Kenwood Appliances UK and since 2001 part of the De’Longhi Group.

Winning thanks to innovative and very successful products, such as Saladino, Vaporì and legendary Gratì (launched in 1989 and still best-seller), Ariete has strengthened its position in the market. Innovation and creative “design” as keys to success (great resources invested in R & D, with the goal to look forward and find new solutions to changing consumers’ needs).

Beko

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Beko, the international household appliances brand of Arçelik Group, offers white goods, consumer electronics, air conditioners and small appliances in more than 130 countries and developed various smart solutions to cater to the needs of different people, different cultures, and different ways of life.
 http://www.beko.com/

Amica

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Amica Wronki S.A. is the largest Polish manufacturer of household appliances and belongs to the group of the most modern companies. In total, almost 70% of production goes to export markets today.Amica Products meet all international standards.

Amica was founded in 1945 in Wronki, near Poznan, in Poland. In 1957 the very first gas-coal cooker was produced in Wronki. Sales in the German market were launched in 1990. Amica Wronki SA was privatized in 1994 and has been listed on the Warsaw Stock Exchange since 1997. With a voting majority of 57 percent and an equity share of 41 percent, Jacek Rutkowski is both principal shareholder and CEO.

A new factory for refrigerators and freezers was built in 1996, and a factory for washing machines was constructed in Wronki in 2000. Other milestones include the acquisition of the Danish company GRAM in 2001, and the establishment of Amica International GmbH in Ascheberg in 2005 .

As part of a strategic redirection, since 2010 Amica’s production has been focused on its core competency of cooking. This redirection also included sale of both the refrigerator and washing machine factories in 2010.In its two remaining plants in Wronki, Amica employs (as of 31 Dec. 2014) 1917 persons in production and 611 in administration. In 2014 the Amica Group employed 2528 staff worldwide and achieved sales totaling 484 million euros. Exports accounted for 63 percent of sales in 2014. For 2015, the Amica Group forecasts sales of over 500 million euros.
In 2014 Amica invested tens of millions of euros in improved IT structures, in-house product development, and increased production capacity for cookers and ovens.

With the four brands Amica, Hansa Appliances, GRAM and Premiere in the Amica Group, sales are concentrated in Europe. Amica is the key brand for Germany and Poland. With brand awareness of 82% percent, Amica is by far the most widely recognized home appliance brand in its home market of Poland.Production capacity is currently at around 1.5 million units per year for cookers and ovens, and 400,000 units for cooktops.

 

 

 

ADMEA SCHAUB LORENZ

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Founded in 1994, the company ADMA is major player in the French distribution market for domestic electrical goods. It designs and outsources the manufacture of products marketed under the THOMSON brand for telephony and small appliances; SCHNEIDER for televisions; audio and video product ranges; OXYGEN AUDIO for audio devices; and under the SCHAUB LORENZ label for televisions and large household appliances

http://www.admea.com/en/admea/

Created in 1880, the German brand SCHAUB LORENZ, a pioneer in the radio industry and a key player in technical innovation, has been licensed by the ADMEA group since 2005.
A multi-specialist brand, SCHAUB LORENZ today offers varied, reliable, simple to use ranges in the original design: televisions, audio-video products, and large household electrical appliances, its coloured products brighten up your interior and make life easier for you.