Haier Europe today presented to the unions (OO.SS. and RSU) the business transformation plan that includes the rationalization of its production presence in Europe. The plan aims to consolidate production capacity in a few large strategic sites and to carry out an in-depth review of costs and processes, in order to improve operational efficiency and continue to invest in innovation and product and brand leadership.
The plan includes the closure of the Aricestii Rahtivani plant in Romania by the end of March 2025 and the cessation of production activities at the Brugherio site in Italy by June 2025, followed by a reconversion project aimed at minimizing the social impact and preserving its strategic role.
Tag Archives: candy Hoover
Haier Europe
2021 was an exceptional year for Haier Europe as we have recorded an outstanding financial performance yet again.
✅ RMB Sales Revenue of 19.74 billion in 2021
✅ 20% growth year-on-year
✅ Market share of 8.1% in Europe
✅ 4.5 connected users on the #hOn app
Haier experience Center opens in Milan
Haier are proud to announce the opening of the Milan Experience Design Center!
Conceived as an inclusive space to conceptualize, develop and test together new product design experiences, the new 250 sqm space in our Brugherio headquarters hosts the multidisciplinary and multicultural team led by Federico Ferretti.
As part of the award-winning Haier Global Design Network, the Milan Experience Design Center brings together connectivity, data, and consumer information to constantly improve user experiences and create smarthome ecosystems for the following Candy, Hoover, and Haier brands.
WHITEGOODSNOW 