THE ITALIAN BRAND ACQUIRED BY HAIER HAS CONQUERED THE LEADERSHIP IN ITALY IN THE WASHING SEGMENT WITH A VOLUME SHARE OF 12.4%
Candy in 2022 was the most important brand in Italy in the washing segment with a volume share of 12.4%. The company acquired by the Haier group in 2019 thus consolidates its position in the Italian home appliance market, in which it has been an iconic brand for over seventy years.