A great start of the day starts with a better breakfast for you and for our planet.
Philips Domestic Appliances are partnering up with EcoMatcher and Fostering Education & Environment for Development, Inc. (FEED) to celebrate the launch of the Eco Conscious Edition breakfast set in Australia and South Korea.

For every kettle, toaster and coffee maker from the collection sold in Korea and Australia, a tree is being planted in the Sierra Madre mountain range in the Philippines.

The Eco Conscious Edition breakfast set is developed with bio-based plastics made from used cooking oil and plant oil waste and fits perfectly with our ambition to do business responsibly and with sustainability in mind. With every purchase, consumers in South Korea and Australia can name their own tree, see where it was planted, track its carbon sequestration, and listen to the sounds of the tree’s location on the EcoMatcher app.

So far Philips have planted almost 3,000 trees with more to come!

Learn more about the #EcoConsciousEdition breakfast set