Artist Alex Proba’s Colourful Personality Splashes Across Samsung’s New Bespoke Refrigerator

Samsung just announced their colour customizable Bespoke kitchen appliance range at the start of the year at the 2022 CES. But that all pales in comparison to the expressive abstractions on display across their latest limited edition collaboration conceived with the chromatophiliac and  multidisciplinary artist, Alex Proba.The limited-edition Bespoke’s abstract jungle print motif design on display – one inspired by nature and intended to bring “the outdoors indoors” – was first interpreted using an arrangement of colour papers by Proba before being realized as a final print. The result is a wildly expressive push against what we typically associate with home kitchen aesthetics, refreshingly moving us beyond the monochromatic and metallic palettes that have dominated the American residential market for the last few decades.

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