Electrolux has introduced a new generation of fridge‑freezers engineered to deliver quieter, smarter and more consistent food preservation — bringing advanced cooling intelligence into everyday kitchen design.

At the heart of the range is GreenZone+, a sealed, humidity‑controlled compartment that protects fresh produce by maintaining the ideal microclimate for fruits and vegetables. Working alongside it, AI CoolAssist learns each household’s usage patterns and automatically adjusts cooling performance to keep ingredients fresher for longer without any manual input.

The line also features the MultiChill 0° drawer, offering flexible temperature zones tailored to different food types — from meat and fish to delicate ingredients that benefit from precise chilling. Cooling 360° ensures uniform cold‑air circulation throughout the cabinet, maintaining consistent temperatures on every shelf and in every corner.

To complete the system, TwinTech technology keeps dry freezer air separate from the fridge compartment, helping food retain moisture, texture and freshness for longer periods.

Electrolux’s latest cooling platform blends intelligent automation with premium preservation performance — giving retailers a strong story around freshness, efficiency and design‑led Innovation.