Elica,  after a profound rebranding and the launch of the range of products dedicated to cooking, pushes the accelerator once again on the positioning path and launches a new advertising campaign, on air from this month on TV, print and digital. 

‘ Light up a new idea of cooking’ is an invitation to discover Elica products with cutting-edge design and functions, capable of making the experience in the kitchen extraordinary. Above all, Lhov™ : the All-in-One solution that integrates oven, hob and extraction system that this year brought Elica the second Compasso D’Oro in its history. 2024 definitively consecrates the company’s ambitions with the launch of a complete range for cooking that goes from ovens to induction hobs to wine cellars.

rebranding and the launch of the range of products dedicated to cooking, pushes the accelerator once again on the positioning path and launches a new advertising campaign, on air from this month on TV, print and digital.
Light up a new idea of cooking’ is an invitation to discover Elica products with cutting-edge design and functions, capable of making the experience in the kitchen extraordinary. Above all, Lhov™ : the All-in-One solution that integrates oven, hob and extraction system that this year brought Elica the second Compasso D’Oro in its history. 2024 definitively consecrates the company’s ambitions with the launch of a complete range for cooking that goes from ovens to induction hobs to wine cellars.