Haier CEO @IFA23

Yannick Fierling , CEO Haier Europe says: “We are proud to announce that we will reach 4 billion euros in sales in 2023 and have the fastest growth in Europe . Our goals for 2028 are to double our market share and have 30 million connected users (6 million today). And above all, we want to offer more than products to consumers, we want to offer them an experience »
Haier Europealso announces an acceleration of investments in Candy, both in production tools and in the release of new products. Concerning sustainable development, Yannick Fierling declares: “we have a clear roadmap in reducing our CO2 emissions (-20%) since 2021”

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