Sub-Zero and Wolf

Subzero Group, manufacturers of the popular premium brands Subzero refrigeration and Wolf Cooking equipment. Are planning a $62 million expansion south of Madison, netting $5 million in state and local support for creating an estimated 300 new jobs.

Sub-Zero Group chose last month to expand its Fitchburg facility over a planned site in Kentucky, the Wisconsin State Journal reported. The 400,000-square-foot expansion will more than double its current footprint in Fitchburg. The expansion plan is for it’s manufacturing of new upscale dishwashers and ranges.

At least $5 million in state and local incentives are part of the deal, including state tax credits for meeting job creation and wage requirements. Madison has also pledged financial assistance for some infrastructure costs. The company is also seeking $1 million in state assistance for building roads.
But it was a new labour contract with local employees that helped seal the deal,

Sub-Zero and Wolf have established themselves as the appliance brands of choice for leading chefs due to the robust, industrial feel of the high-quality stainless steel appliances that offers delicious results every time. Sub-Zero & Wolf’s brand ambassadors all share the same passion for perfect food and appliances that offer precision and performance to rival a professional kitchen and include Aldo Zilli, Shaun Rankin, Richard Corrigan, Mark Hix, Galton Blackiston, Stevie Parle, Thomasina Miers and Simon Rimmer; as well as celebrity chef clients James Martin, Gordon Ramsay, Michel Roux Junior, Gary Rhodes and Tom Parker Bowles.

Not only are Sub-Zero & Wolf renowned amongst professional chefs, the brands are also favoured by leading designers and celebrities including Wayne Hemingway MBE, Kelly Hoppen MBE, Stella McCartney, Mark Wilkinson OBE, Wayne and Coleen Rooney, David (OBE) and Victoria Beckham, Colin Montgomerie OBE, Damon Hill OBE, David Gower OBE, Bernie Ecclestone, Lily Allen, Sir Paul McCartney MBE, Lenny Kravitz, Sting CBE, Madonna and Rod Stewart CBE to name but a few.

As the innovators of food preservation, Sub-Zero offers a unique ‘Air Purification’ system in their New Generation Integrated and Built-In refrigeration lines, which removes harmful gases and odours; a process that was developed initially for NASA to aid food preservation. Additionally, the Dual Compressor system, standard on all Sub-Zero fridge/freezers, is a completely unique feature to Sub-Zero. The separate compressors within the fridge and freezer sections enable each compartment to operate independently meaning that odour and flavour transference is prevented to stop your ice-cubes tasting of fish! This exclusive function prevents temperature fluctuations, saves valuable energy and is proven to keep food fresher for longer.
“It’s a family business, and family is at the centre of everything we do. That sets us apart in the appliance industry,” said Jim Bakke, president and CEO of Sub-Zero Group, Inc. “Since my grandfather, Westye F. Bakke, established the company, it has operated on the belief that if you make the highest-quality product, you’ll always have customers.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.