Electrolux brand’s new global ad campaign, Wash Life Balance, that playfully shows how faster, smarter technology means less time needed for chores, and more time available for living.

“Rooted in the understanding that most people want to spend as little time on chores as possible, Wash Life Balance is a stylistic celebration of Swedish values and the human-centric innovation we bring to every product experience,”https://youtu.be/CTW00gYNN38?si=ZxHj26dlVynW2IhT