ROBAM’s $175M Move Signals a New Era for Global Smart Kitchens

For nearly half a century, ROBAM has been at the forefront of kitchen innovation. Since pioneering China’s kitchen appliance industry in 1979, our core philosophy has remained unchanged: great cooking deserves great technology.
Now, we are bringing that standard to kitchens across the globe.

ROBAM is taking a major leap forward in our international expansion with a $175 million investment to acquire a 60% stake in iTronics. Known as a North American leader in smart thermometers and hygrometers, iTronics boasts a flagship cooking thermometer that has held Amazon’s Best Seller badge for six consecutive years.


This isn’t just an expansion—it’s a commitment to redefining how the world cooks. Here is why this partnership marks a turning point for global white goods and kitchen technology:
1. A Comprehensive Kitchen Ecosystem
By integrating iTronics’ precision monitoring with ROBAM’s premium appliances, we are closing the loop between preparation, cooking, and temperature control. From high-performance range hoods to real-time smart monitoring, our product matrix now covers every angle of the modern cooking experience.
2. Truly Localized Marketing and Innovation
Global growth requires deep local connections. Acquiring an established North American market leader allows us to build the ROBAM brand directly where our international customers live, cook, and shop. It ensures our technology adapts seamlessly to local culinary habits and everyday life.
3. Elevating the Standard for Global Kitchens


Our goal is to set the benchmark for kitchen technology worldwide. By combining cutting-edge hardware with localized consumer insights, ROBAM is scaling its standards to deliver unparalleled precision, convenience, and performance to global homes.


Innovating for the Future of Food this milestone builds on a long history of industry firsts. Over the years, ROBAM has:
* Introduced the world’s first digital kitchen appliance suite.
* Launched the industry’s first AI cooking large model.
* Deployed AI agents into real-world cooking scenarios to assist home chefs in real-time.
Our acquisition of iTronics is the next logical step in our mission. From China to kitchens worldwide, ROBAM is here to build, to innovate, and to cook alongside you.
Welcome to the future of the smart kitchen.

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