In the lead-up to the annual International Roundtable of Household Appliance Manufacturer Associations (IRHMA), APPLiA’s Director General Paolo Falcioni recently engaged in discussions with China’s State Administration for Market Regulation (SAMR) in Beijing. The meeting centered on the EU Market Surveillance Framework and its crucial role in promoting product safety, regulatory compliance, and consumer protection.

As global markets become increasingly interconnected, such dialogues are pivotal in fostering mutual understanding and collaboration on key regulatory issues. The discussion highlighted opportunities for both regions to address the challenges of globalization, with a particular focus on advancing sustainability and innovation.

The exchange also delved into strategies for enhancing market oversight, navigating the complexities of international trade, and bolstering competitiveness on a global scale.