Currys plc repairs service is the focus of a new marketing campaign from the UK  retailer.

Aiming to raise awareness of its tech repairs capability – which take place at its dedicated site in Newark in the east midlands – the new cross-category ad campaign highlights how consumers can get their items fixed by Currys no matter where they originally purchased these goods.

The Currys repairs ads feature influencer and former World’s Strongest Man champion, Eddie Hall, who comedically dramatises his tech troubles in a four-part content series. Across the series, Hall explores all the Currys repair service has to offe