New Franke showroom marks ‘last step’ of rebrand

Franke unveils its newly renovated showroom in Switzerland, the birthplace and home of the Swiss multinational, marking the latest milestone in its exciting journey, now spanning over 100 years. The new design of the showroom perfectly represents Franke’s new look brand image and evokes the Franke brand promise of transforming change into opportunities for a better living. Franke Home Solutions, the division of Franke Group that is dedicated to all things in the home, and the world’s leading provider of intelligent systems and solutions for the residential kitchen, the showroom symbolises the story unfolding at the Franke headquarter in Aarburg and around the world.

The only constant is change

The brand philosophy and the new appearance stand for finding new ways to face constant change in an intelligent way. As an integrated system provider, Franke Home Solutions combines exclusive design with full functionality, Swiss quality and sustainable innovations for a better life.

In the newly opened showroom, these aspects come together in perfection. The “Great Stage” campaign launched by Franke Home Solutions a year ago unveiled in a creative, visually impactful way how Franke’s intelligent home solutions and design empower a kitchen that fits all home-lovers’ desires and fulfils their evolving life ambitions.

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