LG Electronics introduced the new and improved version of its home appliance brand Tuesday to offer “hyperpersonalized” user experiences, raising connectivity and offering new subscription services to make doing household chores easier.Presenting the enhanced plan for the brand UP Appliance 2.0 to expand its business portfolio into nonhardware services and subscription services in Korea, the tech giant said it will be launching the upgraded brand overseas from next yearThe new chip and operating system will allow users to upgrade the software of their home appliances, and also allow users to adjust the usage of the appliances based on their personal preferences, Lyu explained.users would be able to order detergents and meal kits directly from their washing machine and refrigerators.

The company has forged partnerships with home care and grocery delivery services, including Laundrygo, a same-day laundry service startup and Daeri Jubu, a home cleaning service, and plans to expand the list.

With UP Appliance 2.0, customers can rent the home appliances to use for three to six years.