Haier brand , for the fifteenth consecutive year, has been recognized as the number one brand in the world in the large household appliances sector by Euromonitor International, According to the annual report published by Euromonitor International, Haier has once again demonstrated an unrivaled ability to innovate and adapt to consumers’ changing needs, anticipating their desires and meeting their expectations.

Haier has achieved a notable milestone in the global large appliance market, securing first place in sales of refrigerators, washing machines, freezers and wine cellars. In particular, the brand has been the first brand in the world for refrigeration appliances for 16 consecutive years, the first for domestic laundry for 15 years, the first for wine cellars for 14 years and for freezer solutions for 13 consecutive years.