Liverpool FC has teamed up with Haier, the world’s top home appliance brand, in a new global partnership that blends innovation with nostalgia. Haier, known for leading the industry in retail sales for 16 straight years, will use the club’s platforms to spotlight its cutting-edge technology and connect with fans worldwide.

The partnership also marks the return of Candy—Haier’s iconic brand that once graced Liverpool’s shirts from 1988 to 1992—bringing a beloved name back into the spotlig