CLEANR won four “Best of IFA 2023” awards for its innovative microplastic filter technology designed for washing machines.

CLEANR’s technology, inspired by natural filtration systems found in fish and other marine life, could potentially prevent over 280 million plastic bags’ equivalent from entering waterways annually in the EU and U.S. Its unique approach uses fluid patterns to create a vortex that isolates microplastics, outperforming traditional filtration methods by over 300 percent. Rigorous testing has validated its superiority.