LHOV” THE NEW COOKING EXPERIENCE

THE KITCHEN OF THE FUTURE IS TODAY
3-IN-1SOLUTION THAT COMBINES HOB, HOOD AND OVEN AND REVOLUTIONISES THE WORLD OF BUILT-IN KITCHEN APPLIANCES
INNOVATION, EFFICIENCY, SUSTAINABILITY AND A CLEAR STRATEGIC VIEW ARE

THE DRIVERS OF FUTURE GROWTH AND PROFITABILITY

“LHOV” is the revolution that integrates hob, hood and oven, a significant step towards the comprehensive expansion of Elica in the segment of Cooking. A completely new category of product, compact, powerful and automated, fully expressing the drive for innovation that has always characterized the Group.
“LHOV” fits perfectly with the strategic path of the Group, which focuses on the growth of own-brand and top-of-the-range products with the goal to reach 60% on total revenues of the Cooking segment (55% in 2021, 52% in 2019).

The launch of “LHOV” will expand the product offer in a sales and distribution network already successful in all European countries, the same network that has determined the success story of the NikolaTesla aspiration hob, which today represents about 12% of the Cooking revenue, with a 40% and 80% increase compared to 2020 and 2019, respectively.